Wednesday, July 27, 2011

Show Your Hearts: Donate to help the Berry Family!

I can't imagine what it would be like to be driving along with my parents one minute...and find myself in a horrific car accident the next. But that's exactly the situation the Berry children found themselves in. The parents were tragically killed, leaving behind three orphaned children--Peter (age 9), Aaron (age 8), and Willa (age 6)--to fend for themselves. And even though the children survived, the situation the Berry children are in is still perilous: Peter and Aaron sustained serious spinal cord injuries and are paralyzed below the waist; and the costs are high to meet all of the children's ongoing needs--not just medical and physical but psychological assistance as well.

We can help. I'm a firm believer that "by small and simple things, great things are brought to pass." Any donation you and I can make, however small we may think it is, will greatly benefit these children. Please donate whatever amount you can to the Show Your Hearts organization; they will ensure that all donations will be deposited directly in the Joshua and Robin Berry Children's Trust.

Joshua and Robin Berry Children's Trust
Bank of Texas
510 Bering, 5th Floor
Houston, Texas 77057
You can also text BERRY to 85944 to make a $10 donation remember to reply yes to confirm your gift. **Donations are NOT tax deductible. 


Someone asked me why I care so much about three children I've never met. Why would I (in his words) "waste" my time trying to garner funds for strangers. "Don't you have more important things to do?"

As a logically-minded business woman, I understand the genesis of his question. We use opportunity costs and ROI (return on investment) in situations to measure value; metrics help us create a baseline, gauge our efforts, and make improvements where necessary. According to his calculations, the opportunity cost of investing my limited time in helping strangers seemed ludicrous.

I think differently.

In measuring the ROI on helping others, I use a different, personal set of metrics. I measure the qualitative--not quantitative--value of my investment. What is the ROI if I don't help others? Selfishness. Pride. Shrinking of self. Lost opportunities for feeling joy. Money, possessions, time, etc getting a greater hold upon my heart.

"Because I have been given much, I too must give." That is the standard I embrace--one that cannot be adequately measured by numbers and formulas. And perhaps it appears foolish to some who cannot see how "wasting time" on someone else's children is a valid use of one's time--especially when business is to be done. But shouldn't we really be about a Higher Business, that of helping each other?

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